Upgrading an existing website

Your business moved forward.
Now it's the website's turn.

A website built five or ten years ago shows it — in the design, the speed and the mobile experience. A proper redesign takes what already works for you — the content, the reputation, the customers — and gives it a modern home that sells better. It's different from a one-off fix: here the structure and experience are rebuilt, not patched.

Signs it's time

The site looks dated next to newer competitors, and the structure no longer reflects your services.

On mobile, visitors pinch and zoom to read — and most simply leave.

Slow loading, and inquiries that decline year over year.

Updating content is hard — every small change needs a technician.

What stays, what's rebuilt

Kept

  • Your domain and URLs (or proper 301 redirects)
  • Your good content, images and accumulated assets
  • Your existing Google standing and strong heading structure

Rebuilt

  • The design and visual language
  • Page structure and information hierarchy
  • Speed, the mobile experience and conversion points

How it works

  1. A review of the existing site: content, structure, performance and strengths
  2. A "before" record: screenshots and loading metrics as the comparison baseline
  3. A quote based on the actual scope
  4. Redesign and build, including two revision rounds
  5. Content migration and redirects from the old URLs
  6. A before/after comparison and launch with full testing

Relevant work

Screenshot of the Mika Bridal website on desktop — homepage with the dress collectionCompleted at Hooppa

Mika Bridal

Brand & catalogue website · mikabridal.co.il · Design and development

Screenshot of the Ecocamel store on desktop — homepage with the shower headsCompleted at Hooppa

Ecocamel

WooCommerce store · ecocamel.co.il · WooCommerce design and development

FAQ

Can you redesign without losing my Google rankings?

Yes — by preserving URLs or setting proper 301 redirects, keeping the strong content and heading structure. Rankings are protected and usually improve.

How long will my site be "under construction"?

It won't be. The existing site keeps running until the switch; the new one is built alongside it.

What if I only need a light refresh?

Sometimes a focused fix really is enough. In the intro call we'll tell you honestly whether you need a redesign or something smaller.

Related services

Want to know what's right for your website?

Send us your website (or tell us you don't have one yet) and receive a no-obligation initial review with several key improvement opportunities.

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